I urge you to think about link research

In short, if we only focus on publishing high-quality content and getting more backlinks, we will simply compete with thousands if not millions of other sites that are doing the same things. A robot.txt file, on the other hand, is simply a file that lets Google spiders know not …

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Go long-tail and forget page impressions

Google allows webmasters to geographically target certain websites or sections of your website to certain locations and regions via Google Webmaster Tools. You can find these settings by logging into your Webmaster Tools account, looking under Site Configuration, and changing your geographic targeting in the Settings tab. There are three …

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The mysterious world of keyword density

As we know Google's algorithm updates primarily focus on devaluing links that aren't relevant. The added advantage to local link building is that these kind of links are almost always relevant. How do you convince consumers that the same product should be viewed in a different way? Could storytelling in …

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Audit your profile, looking for issues with regards to onsite SEO

Press releases, on the other hand, are mere tools used by public relations to fulfill that purpose. In the past, implementing SEO mainly involved in ensuring the targeted keywords are included in your website as many times as possible. This was regarded as the most effective practice. For better access …

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Using keyword research strategies like the pros

The technical side of international e-commerce continues to be challenging. Therefore, appearing at the top of the search engine results page is naturally becoming more important to many companies. With the vastly reduced price of international communication and shipping, a logical next step is to launch a multilingual website. Are …

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Create an Engaging Web Presence by the use of URLs

Most SEO consultants have said goodbye to spammy, shady optimization techniques because Google actively penalized you for it since 2011. Links found within the main body text of a webpage is more valuable than links found in separate plugins or widgets found elsewhere on the page. Many CMS systems come …

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